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- Spring Has Sprung
But it doesn’t quite feel like it yet, does it? The temps have been steadily increasing, but the wind has been borderline ridiculous here. Cleaning branches off the roof and lawn is going to take up a lot of this weekend once the rain stops.
We’re also coming up on the end of the first quarter - how are your sales so far? I find that it’s pretty common for people to tweak their marketing plans around this time. In December and January, it’s easy to create a large list of things we’d like to do. In March and April, we tend to focus in on 1 or 2 things that will move the needle.
Give me shout if you’d like some help with that. In the meantime, enjoy this week’s finds.
Bill
913.962.9261
LinkedIn Pages Keep Getting More Useful
LinkedIn Pages have long been ignored - both by the LinkedIn developers and the members. But that has changed, and LinkedIn Pages have received steady updates recently. Here are some of the newest additions:
Scheduled posts for your LinkedIn Page up to three months in advance.
LinkedIn Audio Events - like a live podcast directly from within the LinkedIn platform.
Have all new job listings shared as an automatic post to your Page
Follow other Pages as your LinkedIn Page - keep track of trending conversations and engage in industry discussions to establish your brand voice.
Big WordPress Update Coming
Chances are, if you have a website, it’s built on WordPress. Version 6.2 of WordPress 6.2 is scheduled to be released next Tuesday. It will be the first major release of 2023. It promises to improve how you navigate and edit your site.
Yes, Google Users Get Robots Too
Like every other company (it seems), Google recently announced they will be adding A.I. features to their Workspace apps, including Docs, Gmail, Sheets, and Slides.
No word on an E.T.A. yet, but they are eager to catch up with Microsoft and OpenAI, so I expect to see something soon.
The Answer is Questions
The question is, “How do I get more prospects to visit my website?”
This article teaches how to optimize your website (and other marketing content) for your prospects' questions.
And this…
Remember playing with a Rubik’s cube? Thought you were pretty good at it, didn’t you? This 9-year-old completed one in under 4 seconds.
Featured Picks
📚️ The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Ben Horowitz’s advice on building and running a startup along with practical wisdom for managing the toughest problems business school doesn’t cover.
🛠️ SiteImprove
This free website checker helps you improve accessibility, SEO, and page performance.
📷️ Ready for Spring
I’m ready for some outdoor cooking and exploring - how about you?
One of my desert campsites in AZ
Like this newsletter?
Let me know. Just hit reply (I read every reply), I’d love to know what you think.
Thanks for reading.
Bill
913.962.9261
P.S. Whenever you are ready, here are 3 ways I can help you grow your business.
1) Get more referrals
Want help creating your system for orchestrating referrals? Reply to this email with "More referrals" to schedule a time to chat.
2) Get Help Quick
Day Rate Consults are the easiest way to get marketing tasks off of your to-do list. See what you can get done
3) Get more leads from your website
If your website isn't delivering enough leads, reply to this email with "website leads" and I'll send you the details about my Website Leads Audit.